Direct Oil is a specialist in heating oil with over a decade of experience providing homes across the nation giving consumers the ability to order heating oil online with express delivery. Direct Oil is a UK-based company that strives to maintain easy ordering and dependable delivery.
Due to previous website development and data models this project needed to remain on the Wordpress and WooCommerce platform, however clearly needed stability and performance enhancements. We designed and built the new Direct Oil Website using a headless architecture that had mind blow speeds and results.
Post launch Direct Oil saw a huge uplift in website uptime, performance and conversion. Turning to a headless architecture meant that the checkout journey was down several minutes to just 90 seconds from getting a quote, to checking out and paying for the order.
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