Diving Direct

Established 1954 by Ian Denney- Ian started Diving in 1951 after seeing a Snorkeller in the open-air pool whilst in Jersey. He quickly sourced his first mask and snorkel on his return and his love of the undersea world grew and grew. His first Aqualung was homemade via an article in the popular 'Practical Mechanics' magazine- he said it worked a treat!

People using Diving Direct Snorkelling kits in the sea
Diving Direct Migration from Visualsoft to Shopify

The Challenge

For this project, the brief was simple. To complete a full migration from Visualsoft to Shopify and to freshen up and modernise the front-end UI and tech stack whilst keeping all data in place such as customer data, their order history, search engine rankings and content within a 4 month deadline.

The Solution

StackUp Digital has developed an in-house blue print on how we perform migrations from Visualsoft to Shopify and it has worked every single time. Diving Direct is the 8th Visualsoft migration we have completed over the last 3 years, we have been through the pain points and have worked through iterated solutions and now have so much confidence in getting these migrations done fast and efficiently.

So, what did we do with this particular project and how?

Ready to re-platform to Shopify? Let's get started today, drop us a message via our Start a Project link or fire us a message on our live chat 👉.

Let's Talk, get in touch today

Have a new project in mind?

StackUp Digital

Boho Five, Bridge Street East

Middlesbrough

TS2 1NY

United Kingdom


+44 (0) 1642 262777 or Message +44 (0) 7305 063392
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